A Mini Vacation to Atlanta, Georgia Essay

Traveling is one of my family’s favorite things to do. The family has visited numerous places throughout the United States, however, none are as memorable as Atlanta, Georgia. In Atlanta, there are many places to go and sights to see such as: Cola-cola factory, Cabbage Patch Kids Factory, Under Ground Mall, the Zoo, Atlanta Braves Stadium, Six Flags Over Georgia, Stone Mountain Park, and the Atlanta Aquarium, are all in or near the city of Atlanta. The three that we visit on every trip to Atlanta are Six Flags, Stone Mountain, and the Atlanta Aquarium. Six Flags Over Georgia is a theme park containing anything from carnival foods to trilling rides. Six Flags provides many activities for all ages. It is not at all uncommon to see famous cartoon characters, such as Bugs Bunny, roaming around the park. Older children and adults who possess strong stomachs may enjoy riding the various roller coasters available. For example, The Batman, is my favorite. The Batman goes up and down steep hills and even loops upside down. My wife closes her eyes the whole time on this ride. Six Flags also has water rides available to keep people cool. My favorite is Thunder River and Hurricane Harbor. Last June, my family and I were lucky enough to get caught under the waterfall on Thunder River we were soaked which was good because we were hot. Six Flags also has games to play and many souvenir shops. As for the carnival foods I mentioned earlier, the funnel cakes are absolutely delicious. I would highly recommend Six Flags as a place to go when visiting the Atlanta area. Stone Mountain Park is another tourist attraction near Atlanta. We spend most of our time there when visiting Atlanta. Not only is it a fun place to visit, but it is also historical. The mountain is the largest exposed piece of granite in the world. The face of the mountain was carved by the same man who carved Mt. Rushmore; however, he did not finish it. The carving, which  is located on the top of the mountain, remained unfinished until it became a state park. There is a high wire car that takes visitors up to the top of the mountain or one can choice to hike up the mountain. The carving represents three key figures of the Confederacy riding their horses, which are Ulysses Grant, Robert E. Lee, and Jefferson Davis. The width of the carving is the width of a football field. Along with historical museums, the park has campgrounds and horseback riding, a train that goes around the mountain. There are also these vehicles that go on land and water. These car/boat vehicles are called Ducks. When you ride this attraction you are given a whistle that sounds like a duck quack annoying but fun at the same time. My favorite activity, however, is the laser show. The laser show takes place on the face of the mountain followed by a firework show. During the fall there is a fall festival with a pumpkin patch. My wife has the most adorable pictures of my kids in this pumpkin patch. Last, but definitely not the least, is the Atlanta Aquarium. My family and I did not even know this was attraction when visiting in 2005, we just happen to be visiting the week it opened. The aquarium always has a variety of sea life to view. The aquarium’s animals are displayed in six different galleries: Georgia Explorer, Tropical Diver, Ocean Voyager, Cold Water Quest, River Scout, and Dolphin Tales. Each corresponds to a specific environment. The Georgia Explorer exhibit is geared especially towards children. Of course this is my children’s favorite place in the Aquarium. It features a number of touch tanks with searays and sharks as well as exhibits featuring sea turtles and the wildlife of coral reef. My family and I spend several hours in here petting the sea life. There is also a cafà © and souvenir shop. My daughter still has the big finding Nemo stuffed animal that we purchased on our first visit in 2005. In conclusion, there are many places to visit in Atlanta. The most exciting ones include Six Flags, Stone Mountain, and the Atlanta Aquarium. Each one offer various forms of fun for all ages. For instance, Six Flags offer kiddie rides as well as rides for the older children and adults. Stone Mountain Park offers horseback riding and laser shows. Lastly, the Atlanta Aquarium, offers great marine life and hands on educational attractions. Everyone should visit the city of Atlanta at least once, I know I have.

Reactions to Imperialism in Asia

Japan's attitude toward foreign domination changed drastically over the years. Since the early 1 sass, during the reign of the Outage dynasty, the shogun made every effort possible to enforce a rigid Isolation policy. He closed all ports except for one to foreigners. Anyone who left the country or allowed foreigners in were sentenced to death. However, by the mid-asses,Japan began to reconsider their seclusion from the rest of the world. In 1850, Commodore Matthew Perry arrived in Japan, accompanied by a small naval squadron of American merchants and diplomats.He wanted to work out a read agreement with the shogun. When he refused to accept Perry's terms the commodore left, only to return a year later with a much larger, highly Intimidating fleet of steamships. He gave the shogun two options: either the shogun could open up Japan to diplomatic and trade relations with the united States or Perry would attack. Knowing that they did not have the resources, technology, or military might to defend themselves against such an attack, they reluctantly agreed to accept the terms of the Treaty of Gangway. The treaty ultimately ended Japan's Isolation foreign policy.It opened up the entry to Western Influence and forced the Outage government Into accepting trade agreements that were not in their favor. The noblemen in Japan observed the shogun's inability to stand up to the West and that, combined with the unequal terms of the treaty, fueled a civil war. The noblemen believed they needed a more powerful government that would not allow Japan to be bullied by the West. In 1868, the dainty put aside their differences and came together to overthrow the Outage shogun and reestablished the Melee government. The Mel]l took an entirely different approach to Western domination.They were eager to modernize and they did so rapidly. Japanese officials traveled to the West to study their methods of industrialization, as well as their health, financial, and education systems. They set up a modern bank modeled after those in the United States and installed telegraph lines, as well as thousands of miles of railroad tracks. They also built up a military strong enough to rival those of the West. Their rapid and successful Industrialization made Japan power hungry and they began to set their sights on foreign lands that they could use for raw materials and a place to set up new markets. Thus began Japanese imperialism.As Japan's population increased, so did their need for raw materials and land. Their solution was found in Korea, who was currently under attack by China. Japan helped Korea win victory in the Sino-Japanese war, which allowed them to dominate Korea and forced China to cede Taiwan. This gave Japan access to the resources they desired and a place to sell their manufactured goods. Their success In the war fueled their appetite for more land and materials, so in 1904 they went to war with Russia. They came out victorious, gaining territory in the south of th e Sailing Island and southern Manchuria, and the Loading Peninsula.Their success in these wars only further increased their desire for Japanese domination and they began to set their sights on the rest of Southeast Asia. These events showed the rest of the world just how much Japan's response to foreign domination underwent perhaps the most drastic change than any other nation. It went from being completely cut off from the rest of the world, intolerable of foreign influence, and uninterested in Western technology to becoming a great imperialistic power in Just half a century. They would remain one of the major powers in the world until their defeat in World War II.

Business Failure Research Paper Example | Topics and Well Written Essays - 1500 words

Business Failure - Research Paper Example The company was among the first to try out the Web 2.0 approach for dealing with this problem (Bruene, 2010). It started off on the right track since it had the appropriate technology thus was flexible in contracting negotiations. They had state-of-the art user interfaces that allowed the company to carry out efficient transactions. It featured in a public API and it had a well established database (Bruene, 2010). It had a strong brand image at the start and never used commissions from financial providers. At this juncture, it is important to note that the company was the first of its kind and had the experience as compared to other competitors. However, the company’s woes began even before the company was formed as several companies had started working on similar plans. The company started off with a decent capital investment of approximately $5 million capital investment and had up to 150, 000 members in the first year of its operation. The company was adversely affected whe n a similar company Intuit Company (Mint) was started $117 million capital and 300, 000 users (Bruene, 2010). Mint had a better brand name, an easier interface and a huge pool of capital. This together with the increasing competition from other new entrants put increasing pressure on Wesabe. The company began generating revenue later than Mint and finally ceased its operations in July 2010. The company’s mission statement was concerned with offering cheap, fast and efficient financial services by using the internet. It defined itself as ‘a community of real people dealing with real money issues’. The goals and objectives focused on ensuring that its clients meet their financial targets (Bruene, 2010). It was referred to as web based site that offered its members a better understanding on how to manage funds. It also focused on giving sound financial advice to their customers thereby improving their decisions on spending. The company did not aim to compete with tr aditional banks focused on providing unique and secure financial solutions to its customers. The company operates in a highly competitive market and its chief competitor is Mint. Mint has had outstanding growth since it was formed ten months after Wesabe. It has a market share of 60 percent (Bruene, 2010). The second competitor is Geezeo that has been experiencing impressive growth in the recent past. Other competitors include BudgetTracker, Thrive, Yodlee, PearBudget and Buxfer all which have shown impressive growth over the years (Bruene, 2010). The company faced competition from these other players in terms of marketing, sales and technology. The company failed to employ strategic marketing strategies therefore it did not reach a large number of users. Mint was more aggressive with marketing its financial services. With regards to sales, the company did not apply the sales tactics such as the ones used by Yodlee and Geezo. In terms of technology, Wesage did not integrate the FIâ €™s online banking frameworks in their system. Reasons for Failure As earlier stated, most businesses fail after a few months in operation. The major reason is due to lack of enough capital investment to run future activities. Stiff competition from other players in the market may also cause a business to shut its doors. Such businesses are characterized by poor developed business models that are impractical and ineffective (Bridges, 2013). Small businesses tend to be anxious to generate profits therefore they may over expand their activities. The other reason

Augustine and Aquinas Essay Example | Topics and Well Written Essays - 500 words

Augustine and Aquinas - Essay Example Considering the ethical theory of St. Augustine, the action of the office worker was doing bad as his action was causing others to suffer, an evil consequence. According to Augustine evil can be referred as the lack of goodness but people are allowed to do evil in order to achieve what has been destined by God. So those who are being burdened by the evil of the office worker should not focus on the evil deed but have faith that it is what god wants to happen. But Augustine does not refer that each action should be penalized but at least such actions need some ultimatums to be corrected. While Aquinas theory predicts that since the office worker was doing evil, it was by his own will. So he should have been penalized to learn what his duty is and let others not be burdened and de-motivated by the evil of a careless worker. Analyzing the act of Rhonda, it is well established that back-biting about others is a bad act while she was gossiping about others including her friends. This act can’t be justified to be good in either Augustine’s philosophy or following the theory of Aquinas. As both believe that evil is something that lack goodness, either of them differs in the way that evil is caused. Aquinas believe that evil is not determined by the outcomes but by the intent of individual committing that deed, while Augustine believes that one chooses to be evil as it is destined by god. Utilizing Aquinas belief it can be justified that since Rhonda does not attempt to hurt others intentionally but to have good time so this intention might make her act to be good but the other side of it can’t be ignored as this is against the laws of god to enjoy by hurting others. So the act of Rhonda may be considered evil as it was intentional and done by the her own will and not forced, as defined by the Aquinas’s philosophy while it was leading to an

Recreation & Leisure Article Example | Topics and Well Written Essays - 3500 words

Recreation & Leisure - Article Example In addition, with the rise of the cities and the encroaching cement fields, more Americans seem to desire escaping into the wilderness as a means of letting go, a trend in nearly complete opposition to the needs of their forebears, creating in this shift some troubling issues to overcome. As more sites of interest were discovered, such as the geysers and mudpots of Yellowstone, the national parks were established as a means of preserving the nation’s most breathtaking vistas and natural oddities for all Americans, current and future. With this viewpoint in mind and in keeping with the concepts of the earlier parks, these wildlife or open space parks were designed to cater to the visiting tourist with little regard to ecological concerns or potential human impact on the region and wildlife. â€Å"Current cultural landscapes are products of past perceptions of needs, reactions to conditions and decisions about ways of meeting demands – regardless of whether the landscape in question is urban, agricultural or a development center in a western national park.† Understanding how parks were first envisioned as well as how they developed into national open spaces for unstructured use begins to outline the problems managers face as they try to update a system that has been long neglected, but an understanding of just how the recreational uses of the public has changed is also necessary if today’s changes are to address probably future developments and needs.

Ancient Intelligence Techniques in Modern Times Essay

Ancient Intelligence Techniques in Modern Times - Essay Example In order to determine the methods of intelligence gathering that used by ancient states, it can be affirmed that gathering valuable information in order to save a nation from the danger of invasion is an important task. The ancient states such as Romans, Greeks and Mesopotamians among others used various unique methods of intelligence gathering in order to save their respective boundaries or geographical area . The oldest form of gathering information was espionage which can be viewed to be mostly used by the ancient states. It can be apparently observed in this similar concern that this particular method or principle of intelligence gathering is also relevant in this modern day context having enhanced operational procedure along with innovative technological advancements. It has been argued that though espionage is regarded as one of the oldest methods of gathering valuable information, the Romans were not viewed to use this method rather they possessed private network. This private network possessed business associates, slaves, informers and agents among others . Specially mentioning, the Romans used certain symbols such as toga and dagger for the purpose of performing their respective foreign along with domestic policy objectives. However, this method is not relevant today in this modern day context due to the introduction of pioneering technological advancements . The use of transcribed messages having codes by the ancient states can be apparently observed to play a decisive role within the sphere of intelligence gathering... Specially mentioning, the Romans used certain symbols such as toga and dagger for the purpose of performing their respective foreign along with domestic policy objectives. However, this method is not relevant today in this modern day context due to the introduction of pioneering technological advancements4. The use of transcribed messages having codes by the ancient states can be apparently observed to play a decisive role within the sphere of intelligence gathering. Moreover, the ancient states often used signals such as flashlight as one of the methods of intelligence gathering5. Usage of Past Methods and Experiences in Modern Situations The intelligence techniques that were used earlier have by the ancient states have their relevance in the modern day context by a certain degree. In this regard, one of the methods i.e. human intelligence which had been used by the ancient states has its importance even today that can be used in modern situations. This can be justified with referen ce to the fact that the quality of intelligence techniques has improved due to broader adoption along with execution of advanced electronic signals resulting in gathering valuable information effectively. The technical advancements eventually made the technique to deal with modern situations along with circumstances wherein the conduct of terrorist activities is quite prevalent. The present method of human intelligence incorporates certain fundamental aspects such as pointing, collecting of data, data analysis of data and broadcasting the information to users that raises its standard and thus used in modern situations4. In order to safeguard any country and most vitally to avoid internal spying, the technique concerning human intelligence has to keep a track of its own

How to Prepare for Your Final Exams Essay Example | Topics and Well Written Essays - 1250 words

How to Prepare for Your Final Exams - Essay Example Before, the beginning of examinations, the student should set certain goals which he likes to achieve or reflect on the examination results. Subsequently, all the efforts should be made to attain those predetermined goals. The goals should be realistic ones. In other words, the student should never set goals which are beyond his capabilities. There are many students who struggle to get even the desired grades in the final examinations because of the unrealistic goals just before the examinations. It is difficult for an average student to achieve first grade even if he tries extremely hard during the final examinations. If he wants to achieve first grade he should begin his preparations at the beginning of the course itself. When it comes to preparations of final examinations, different students opt for different ways. However, there are some general principles which are followed by the majority of the students while they prepare for their final examinations. First, it is better to start examination preparations as early as possible in order to avoid problems later. Early preparations help the student to avoid stress and anxiety with respect to final examinations. Majority of the students fail to perform well in final examinations because of their anxiety and stress related to the outcomes of the examination. Self-assessment of the level of knowledge in each subject is the second step in the preparations of final examinations. Before the beginning of the preparations, the student should decide which subjects need more attention and which subjects need less attention since he is the only one who knows his mastery in different subjects very well. Time management is the third and most important step in the preparations for final examinations. More time should be allocated to difficult subjects and less time should be allocated to easy subjects.  

Create a branding strategy for a small island destination (Phuket) Literature review

Create a branding strategy for a small island destination (Phuket) - Literature review Example (2005). A brand contains a trademark which is normally protected by law. The function of the brand is to identify the owner of the business. In most times, the consumer tends to think that the quality of a product is the same as the brand. The importance of branding helps a business to be able to market its products. Brands have a tendency to confuse people with the product itself. The most important thing in deciding for a brand is to select a good brand and also decide on how many brand s are to appear on the product line. Different decisions can be decided upon. These options include the following: A company should decide on how the brand should appear to the customers as well as the stakeholders of the business. A brand that has a long term perspective should be of bigger consideration. This is according to Varumarkesskola, 2007. Good management is very important in order to ensure that the brand is kept alive and customers as well as the stake holders. An island can take advantage of its originality by acquiring other companies and penetrating to the market according to (Bradley, 2002). The brand quickly develops from being of a local market to an international market. It thus becomes known to international market. For an island to design an international brand it has to decide on which markets to act on, accessibility of the products to the international market and whether to bring new products or to modify the existing products. Brands should be unique so that their popularity can grow faster and should be as well-being accessible. According to Ying Wong and Merrilees (2007), developments of brands on the international basis offers opportunity to exploit the economies of scale, developing global markets and pursuing of multiple market segments. However. It is important to note that, brands are not guaranteed success in the market world. Through

Critique of Research Studies Assignment Example | Topics and Well Written Essays - 2250 words

Critique of Research Studies - Assignment Example The researcher introduces the scope of the research by stating that all health care workers are required to comply with hand-hygiene guidelines and provides the rational for this practice and thus, the study. However, the researcher does not provide an outline of how the issues relating to compliance are going to be addressed within the report. Creedon (2006) states the main research problem as the â€Å"health care workers’ observance of the hand-hygiene rules during patient care in an ICU in Ireland before and after execution of a multifaceted hand-hygiene program,† in addition to the attitudes, knowledge, and beliefs of health workers in relation to the hand-hygiene program. The researcher is very precise in stating the research questions relating to this particular study. The first research question relates to what effects the multifaceted approach would have on the compliance to hand washing guidelines by health care workers. Additionally Creedon (2006) questions the effects that a multifaceted hand-hygiene program might have on the beliefs, knowledge, and attitudes of health care workers. The literature review has been arranged in a logical order. The researcher has gone from the general idea of how hand washing relates to infection, to giving data on how many persons are affected and the costs of treatment. However, the review is not balanced as the researcher only focuses on the reasons and consequences of non-compliance, without giving information existing compliance rates. Additionally, most of the reviewed materials are relatively old, with some being published in the 1980s. The research identifies its theoretical framework as lifting the standards of health interventions by encouraging behavioral change among health care professionals (Creedon, 2006). However, although the framework is appropriate for this study, it does not provide an adequate description of how the behavior change will be implemented in order

Cultural Diversity Phase Essay Example for Free

Cultural Diversity Phase Essay In the society, cultural diversity is an evident and become dominant concept wherein it commonly affects the social structures and processes in the society. This is mainly because cultural diversity significantly cause the society to be segregated into their respective social minority groups with their cultural differences serving as the gap and blocking wall between these groups. In addition, cultural diversity also has caused certain negative social problems such as discrimination and oppression worsening the difficulty of social separation. Because of which, the negative aspect of multiculturalism and the social tension it has produced should be sufficiently addressed. Different social groups and institutions are making different steps and approaches to bridge the gap of multiculturalism in every individual and social minority. This includes cultural information campaign to educate the society about the different culture of each group to answer the different inquisition of each individual thus eliminating the problem of cultural misconception and misunderstanding. In addition, community groups are also establishing social groups and institutions that request participation from different cultural groups giving them a chance to communicate and relate to other groups tearing down themselves the walls created by multiculturalism. These programs and community efforts are established to promote communication and social involvement of each social minority in the campaign to address social unity. Multiculturalism in the present society serves as a hindering wall thus, this hindrance must be torn down using intercultural communication and social participation. Intervention must also be done in facilitating cooperative approaches to ensure its advantage. With this approach implemented, society as a whole would be one-step closer in making a harmonious relationship between culturally diversified social groups. Bibliography Parekh, Bhikhu (2006). Rethinking Multiculturalism: Cultural Diversity and Political Theory. Palgrave Macmillan. Second Edition.

Singapore Airlines Business And Management Strategies Tourism Essay

Singapore Airlines Business And Management Strategies Tourism Essay The purpose and objective of this report is to look into the business and management strategies of Singapore Airlines. Thing that I will be looking into would be the different challenges and threats that Singapore Airline face and also I will be sharing on how and what kind of strategy they used to survive and be on top of the competition. I will be using SWOT analysis to analyze Singapore Airlines strategies, to give an in-depth understanding on what are the contributing factors that helps or cripples the company. Table of Contents Introduction 3 Strategies of Singapore Airlines Service strategy 4 Human Resource Management and Marketing strategies 5 Competitive challenges faced by Singapore Airlines 6 How did Singapore Airlines outstand their challengers 7 Star alliance 7 Cargo alliance with Lufthansa 7 Cost reduction 7 Problem Singapore Airlines might face in the future 8 SWOT analyze of Singapore Airlines Strength Branding 9 Quality of services 9 Weakness 9 Opportunity 10 Threat 10 Analysis of SWOT 10 Recommendation/conclusion for the report 11 References 12 Introduction A brief introduction to Singapore Airlines on how it is form and what difficulties the company faced at first. Singapore Airlines was found in 1947 with Malaysian Airlines (known as Malayan at that time), it was a joint venture between the Malaysia and Singapore government, placing their service mainly in the South East Asia region. Singapore Airlines is considered one of the worlds best airlines travelling up to 93 destinations and 38 countries. After Singapore Separated from Malaysia in 1965 and both governments coincide to set up different airlines. Thus, Singapore Airlines was born in 1972. Different from most other airlines, Singapore Airlines was at a disadvantage position as compared to them. What causes this is because it is due to that Singapore Airline is not given the choice of domestic routes to serve, as Singapore itself it too small, so Singapore Airlines is force to compete with international airlines for routes the moment it starts its business. The things to compete for are like getting access to terminals, securing flights slots and landing rights, and also trying to draw in a new customer base. Not like most state-owned entities, Singapore Airlines was force into to massive competition from the start of its business. Using this as motivational factor, it led and brings Singapore Airlines competitive spirit to an incomparable level and also the dedication to make a good branding of Singapore Airline be better than every service sector. These factors have stayed within the company acting as the core and since then, it has shown to serve the airline very wel l, allowing them to overcome any challenges. It was shown that Singapore Airlines earned a profit of $253 million in April to June 2010. This was a complete change of $560 million from the loss of $307 million recorded in the same quarter a year ago. [1] Strategies Singapore Airlines used to achieve success Service Strategies Singapore Airlines is known as one of the greatest and popular brands in the international business world. Singapore Airlines is also well respected as an airline that capable of providing one of the best flight services in the world. They are not only well known for its brand but also on its service quality, beating other famous airlines such as Fly Emirates, Qantas and British Airlines The first aspect that I would share on is about the service process. This is a factor which has always has been presenting at its best by the entire cabin crew for the passengers up till present. The service is being personified in the Singapore girl figure, which is the air stewardess of the airline. The Singapore girl consistent visual advertising slogan applied to depictions of stewardesses of Singapore Airlines dressed in distinctive our Malay ethnic costume sarong Kebaya. This has been representing as the icon of the service guarantee and the exciting and unforgettable flight experience. Secondly, what contributes to the Singapore airlines glory is their strategy where they are always keeping the innovative edge particularly on the in-flight services. The Singapore airlines is the first airlines that brings in the personal system of the entertainment system and video on-demand for every seat. It is called the Krisworld. Apart from that, they are also the first airlines who introduce the seat configuration that brings maximum comfort to the passengers. Recently, they also introduce the first suite class in the commercial airlines which is the A380, a class that designed exactly as the five star hotel room, completed with the private compartment which also brings the comfort level even higher. Thirdly, Singapore airlines consistently use new airplanes for one purpose. It is to enable a lower cost of operational as it is cheaper and more efficient to maintain younger airplanes as compared to older airplanes. This helps in cutting down the cost for Singapore airlines in the financial aspect. Using those three strategies point, the excellent service, the continuity innovation, and the technology superiority, this is why Singapore Airlines is always remaining as one of the best airlines. Human Resource Management and Marketing Strategies   The Singapore airlines make use of a Human resource management policy where productivity is closely related with motivational policies for employees to provide better service and productivity. It is to say that higher income particular are more likely than lower income particular to report them at higher sense of satisfaction. This practice is found in Singapore airlines where human resource management in Singapore airlines approaches viewing performance management as to further improve the particular performance through assessing past performance and rewarding them in purely financial terms. The most important and different marking strategy exploited by Singapore Airlines is based on their quality of image and service of Singapore girl. The Singapore Girl is essential part of this brand image. One of the Singapore Girl core value is having the mindset of approachable customer orientated staff delivering better quality of customer service. This has become the most important competitive advantage for Singapore Airlines, because Singapore Girls can be considered as the frontline behind the success of the achievement. In order to retain its customers, staff trainings and development programs have been implied to the employees. To ensure the professional service amongst employees, they also have to attend language courses and attitudinal programmes. Global customers are high due to the awareness of the Singapore Girl image. The effective marketing strategy helped Singapore airlines to reduce their cost pressures in order for them to compete in the airline industry through value adding targeted market division. Using the Singapore Girl as an icon for Singapore airlines has boost Singapore Airlines competitive position in the industry. Competitive challenges faced by the Singapore airline Airline industry has seen many changes and competition are stronger and fiercer than ever. Ranging from business and economic class flights to low-cost flights and the coupled with economic downturn, the competition between the airline industry is remarkably high. Some of the low-cost flights operators such as Ryanair, an Irish low-cost airline, are more flexible in responding to increase the cost pressure on profitability which set a threat to Singapore airline operations and growing. Singapore airlines acted to these pressures and thus invested in newer technology in order to maintain its cost levels while trying to not sacrifice any customer service quality in order to achieve profitability. One concern caused at this stage in considering changing the consumer behaviour and attitudes towards flying in Singapore Airlines are related to what extent Singapore Airlines will be able to preserve and enhance its brand image of customer service. Continuous cost pressure such as increased in fuel prices as well as operational costs related to enhanced security will continue to be a challenge for Singapore airlines in preserving profitability in competing with budget operators. If budget operators to date have been either locally or regionally based should operators like Ryanair by expanding to provide international journeys, this will create huge threat to Singapore airlines in terms of competition for long-haul passengers. Due to the economic downturn, consumers are leaning towards the area of low pricing of low-cost flights. Some notable competitors that Singapore Airlines are facing would be Cathay Pacific, Ryanair and the Malaysian Airlines. How did Singapore airline outstand their competitors? Singapore airlines increased its network via code-sharing with members of Star alliance marketing partnership including Lufthansa and united airlines. Code-sharing allows airlines to sell tickets on one anothers flight and this will offer service to additional destinations. Star Alliance: Partnership with star alliance allows Singapore airline to develop and improve operations, facilitates and processes and able to provide access to new capabilities as well as new knowledge and new technologies. The major airline part of star alliance marketing partnership which includes Lufthansa, united airlines, Thai airways and Singapore airlines. These legal agreement linkages are designed to meet the different needs for expanding worldwide through marketing linkages, without acquiring the costs involved in major fleet investments. Cargo alliance with Lufthansa: Partnership between Scandinavian Airliness cargo, Lufthansa and Singapore Airlines where this operation marketed under the brand name WOW. Expands are made including the carriers services as well as information technology and cargo handling. This alliance will help both airlines to expand their market to even wider area over the world where they did not have it earlier on. Cost Reduction Singapore airline has been seeing an increasing of its profit by starting new alliances with more other airlines. SIA has benefited in three ways. The first would be the success of getting the economies of scale through the joint operations of air and ground services. Secondly, scope which is through increased reach and efficient connections and lastly, the increased in traffic density through network expansion and additional traffic feed. Problems Singapore airline might face in the future Singapore airlines have an alliance with united airlines where it is now operating under bankruptcy protection. This alliance may face difficulties in the future and also have a reduction in the market share in the US sector. If something happen to the alliance, it will affect Singapore airline greatly. And there will also be bigger carriers that will be developing from each group of alliances. Big giants of the airline industry are combining and this will soon become a threat to other airlines. Lack of clear goals and objectives Singapore Airlines might also face the problem of having a partner who lack of clear goals and objective. It had faced similar problems with the American carrier delta and Swiss air, thus had to leave the tri alliance. Reasons for such failure are mainly is because of different objectives, inability to share risk and lack of trust towards the different companies. SWOT analysis of Singapore Airlines Strength Branding: Singapore airline is well known for its branding from all over the world. Singapore airline is the one that has the most profit internationally. It is the strong brand management that driven primarily by its top management. Singapore airlines brand is unique in the way that the boardroom takes commitment of leadership of the brand strategy unlike many other airlines. The Singapore Airlines keeps enhancing innovation as an important part of the brand, and the ambience and experience are key factors of their success today. Quality of service: The quality of service of Singapore airline plays a very crucial part in the strength of the company. Behind the professional performance of cabin crews, Singapore airline gives their entire cabin crew rapid trainings to maintain their high quality of service. They constantly educate their cabin crew including Singapore girl, in order to fulfil the world class airlines service standard. This is why Singapore airlines is always at the top at customer satisfaction survey about in-flight service observed by the independent institution. Weaknesses Heavy, on-going investments and high costs. Singapore airlines has dedicated itself strongly to positioning branding name and quality of services, and in order to maintain the high standard, it is of a high financial costs. By purchasing of new and young aircrafts, it proves to have a bigger fleet space and thus will create a high parking and maintenance cost. All these expenditure will be a weakness in down times. Opportunities The expansion into key aviation markets has provide Singapore airline to break through its limited space as compared to before, and this will increase market shares worldwide. Alliances, code-sharing with other aviation company increases Singapore airlines opportunity to provide better services and also to cut costs. Threats After terrorist attack on September 2001 in united state, it has been confronted with a tremendous decline in international tourism. The airline industry became more competitive in Asian region as there are more than thirty country operate around thousand of airline company. Singapore airline is one of the operating Asian region as well as in Europe and American region. This has affected the travel density for Singapore airlines. The outbreak of H1N1 is also a huge threat to Singapore airline as people are in fear of travelling overseas due to the infection rate and highly contagious nature of the virus. And to add on to the bad news and misfortune, one for our Singapore airline flight attendances is also first cabin crew to be contracted with H1N1. This has tremendously affected the airline. Analysis of SWOT Opportunities of Singapore airlines can help to overcome their weaknesses. Their weaknesses is mainly high costs and heavy, on-going investments. By having the opportunity to partnership with other companies this help to cut cost. Alliances, code-sharing with other aviation company increases Singapore airlines opportunity to provide better services and also to cut costs. Singapore airlines threat can also be overcome by the company strength which is quality of service and branding. The competitive advantage of Singapore airline has achieved sustainable competitive advantage. Singapore airlines have consistently outdo its competitors since the time it was born, and still retaining high standard and services for customers. The major factor of Singapore airlines competitive success that it managed to drive skilfully between poles that most companies think of as different. This includes delivering best service in a cost-effective way, at cost levels lower that they are comparable to budget airlines in the world. Recommendation/conclusion for the report What recommendations I have for Singapore airlines are as the following. I think that Singapore can make use of the most number of benefits by the existing alliances and equally contributing to the partners by services or other benefits. If not, Singapore airlines can also prefer to have fewer partnership in the industry and add more to the destination, more aircrafts and customer service which will make them sustain their position of being the best. I believe that they should continue working on its branding and providing excellent service which is meant to maintain customer satisfactory level, and continue having strong workforce at the expense of costs. They should maintain what they are now like their branding name and quality of service and if they were to switching to different market, this would provide risky results if their strategy fails. This will prove fatal to the company as there are also other companies that are also have established their names in the market. Through researching on Singapore airlines, it seems to me that the core of their success in the near future would be dependent on their innovativeness, this is because it has come to a point where all the airline are providing almost the same thing. Things like technology can be easily obtain by any other different companies.

High Prevalence of Hepatotoxicity on HIV Patients under TDF First Base

In this cross-sectional study, our data demonstrate a high prevalence of hepatotoxicity 21.65% (225). Among 1039 HIV infected individuals, 8.2% (85) were on NVP based regimen, 38.8% (403) were on EFV based regimen, 26.18% (272) were on PI based regimen and 9.8% (102) were on raltegravir based regimen; of which only 2.4% experienced severe hepatotoxicity (n=25). This is in contrast with the previous findings, as many previous studies conducted so far have reported high prevalence of severe hepatotoxicity. For example a study conducted by Ferdinand et al., reported grade 4 hepatotoxicity in 7.9% patients [8], a retrospective study conducted at Duke University Medical Center (DUMC) and Durham VA Medical Center (DVAMC) Infectious Diseases Clinics have reported 10.7% incidence of severe hepatotoxicity [9]. However, a recent study conducted on Ethiopian cohort have reported grade 3 and grade 4 hepatotoxicity among 1.84% of HIV infected patients [10]. The reason why the higher incidence was found among other cohort studies might be our study excluded patient with HBV/HCV infection. Among the 225 patients, 12.31% of them were on first line ART regimen. However SH among patient on first line ART was found to be present in 1.82%, this is similar with the previous finding that, among those receiving first line ART 1.7% had SH. However many finding states that overall rate of SH was between (4.2% - 8.9%) [11-13].In addition by analyzing further we found that SH was found to be higher in NVP (19.35%) than EFV (14.4%) based NNRTI, this is in line with the previous findings. The proportion of hepatotoxicity among HIV infected individuals is found to be 3.84%, 2.21%, 0.96% for patients who are ART naà ¯ve, on PI based regimen and raltegravir based ... ...transformed for statistical analysis. CD4 T-cell measurement was performed using flowcytometer FC 500, (Beckman Coulter, Pasadena, CA, USA), ALT and AST level were measured in Olympus AU400 Chemistry analyzer (Beckman Coulter, Pasadena, CA, USA). Statistical analysis: Baseline characters were recorded as median and interquartile range for continuous variables and as percentages for categorical variables. Differences in demographic characters between 4 groups were compared using Kruskal-Wallis Test for continuous variables and Pearson chi-square and Fisher’s exact test for categorical variables. Time to event between the groups was compared using Kaplan-Meier estimates and log rank test. Association between the risk factors and hepatotoxicity was computed using Odds Ratios (ORs). All statistical analysis was performed in Vasserstats: Statistical computation website.

Origin of Judaism :: essays research papers fc

The origins of Judaism are written in the book of Genesis, the first book of the Pentateuch. Genesis is divided into several major parts. The creation of the world (first part) and the story of Abraham (second part) are respectively the parts that are dedicated mostly to the origins of Judaism.   Ã‚  Ã‚  Ã‚  Ã‚  God created heaven and Earth. Then he created man. Man disobeyed God, building a partition between them, and went on his own. God promised redemption on man for being tempted and corrupted by Satan.   Ã‚  Ã‚  Ã‚  Ã‚  Later, God chose Abraham as the father of a long line of people that he would deal with throughout time in order to keep his promise of redemption, and to define a certain people as his. Abraham had two sons: Ishmael and Isaac. God chose Isaac to receive the birthright promises. As a result, the line of God’s people came through Isaac. After what happened the first time with man’s betrayal, God put Abraham and Isaac to a test. God ordered Abraham to sacrifice Isaac to him. Abraham was confused and hurt by this command, but both he and Isaac agreed. As he was about to kill his son, God stopped him. God informed Abraham that this was a test to see how loyal he was to him.   Ã‚  Ã‚  Ã‚  Ã‚  Generations later God made a pact with the chosen people. They agreed to live a life of strict obedience to the law that he gave them, and in return, they would have the promised messiah come as one of them, who would deliver them from evil to God. He provided them prophets to make his presence and desires known to them and to predict future events so they would know what to expect from God in future times, and how to recognize the Messiah when he arrived.

President Lyndon B. Johnson (LBJ) Essay example -- Biography Biographi

President Lyndon B. Johnson (LBJ) "A Great Society" for the American people and their fellow men elsewhere was the vision of Lyndon B. Johnson. In his first years of office he obtained passage of one of the most extensive legislative programs in the Nation's history. Maintaining collective security, he carried on the rapidly growing struggle to restrain Communist encroachment in Vietnam. Johnson was born on August 27, 1908, in central Texas, not far from Johnson City, which his family had helped settle. He felt the pinch of rural poverty as he grew up, working his way through Southwest Texas State Teachers College; he learned compassion for the poverty of others when he taught students of Mexican descent. In 1937 he campaigned successfully for the House of Representatives on a New Deal platform, effectively aided by his wife, the former Claudia "Lady Bird" Taylor, whom he had married in 1934. During World War II he served briefly in the Navy as a lieutenant commander, winning a Silver Star in the South Pacific. After six terms in the House, Johnson was elected to the ...

Capabilities and Effects of Background Music Essay

Abstract Nonverbal communication speaks louder than verbal communication; therefore, nonverbal communication, such as background music, needs to be sensibly evaluated. As a form of nonverbal communication, background music is capable of influencing a target audience. In advertising, emotions can be shifted depending on the music being played in the background and the same feelings are then transferred to the product, providing a tremendous advantage in business (Dillman Carpentier, 2010). Music can change one’s mood; in the workplace, an improved mood allows employees to be more content and, overall, more productive. In addition, with the right musical selection, the music is able to increase the amount of information an individual is able to retain (Balch & Lewis, 1996). Various aspects from several studies have been examined, demonstrating the power of background music and music in general. The Capabilities and Effects of Background Music Nonverbal communication may be unintentional and speakers may not be aware of their behaviors or it may be just the opposite (Troester & Mester, 2007). However, background music is often carefully selected in order to aid in the desired goal, particularly in advertising (Dillman Carpentier, 2010; Kellaris, Cox, & Cox, 1993). The goals of every businessperson may not be the same; yet, the capabilities and effects of music are rather consistent (Dillman Carpentier, 2010). Whether via television, radio, or in person, music is able to affect the moods of those in the audience (Knobloch, 2003). Music also has the ability to improve the performance of the task at hand of an individual (Fassbender, Richards, Bilgin, Thompson, & Heiden, 2012). According to Balch and Lewis (1996), an increase in memory is also induced by music. In any aspect of business, the effects of music can be utilized and even increase efficiency and productivity. Mood Alteration One’s mood determines the way one thinks and acts and what is said (Knobloch, 2003; Hunter, Schellenberg, & Schimmack, 2010). According to Hunter et al., â€Å"music is the language of emotions† (p. 47). The perception of music determines the emotion felt. The perception of happiness is more often transferred to feeling happy than the perception of sadness and feeling sad (Hunter, Schellenberg, & Schimmack, 2010). Davies (2011) refers to the emotions of music as being contagious. When one is around people who are depressed, that person’s mood adjusts closer to those who are in the depressed state. Similarly, although a person may not actually be sad, a sad part in a movie can make that person feel sad; the same applies to music. Hearing music that sounds happy can make one feel happy and to the contrary. Davies models this as a cause and effect relationship. The music being heard is the cause and the effect is one’s reaction to the music. Whether the reaction is happy or sad is dependent upon the perception of the music to the listener. Sounds that reflect happiness include little amplitude variation, a vast pitch variety, and fast tempo (Hatfield, Cacioppo, & Rapson, 1993). Therefore, when one hears these sounds of happy music, emotional contagion is invoked on the subject and causes that person to feel happy. In advertisements, music is selected as an enhancement but also to affect mood. It is a company’s goal to influence potential buyers by creating a positive attitude and feeling towards that company’s product. With a positive image in mind of a particular product, there is a greater likelihood that the consumer will purchase the product (Dillman Carpentier, 2010). An average of more than 9.5 hours of media is taken in by the average American on a daily basis; of those hours, 38% is dedicated to music – all of which affects mood in some way (Knobloch, 2003). In addition, according to Dillman Carpentier, 90% of commercials include music of some sort (2010). The preceding statistics show the value of music to consumers and therefore, reflect the importance music-induced moods have in marketing. Enhanced Performance Not only is music able to affect one’s mood but it is also capable of increasing the performance of an individual (North & Hargreaves, 1999). According to Rauscher, Shaw, and Ky, the IQ scores of the participants of their study were highest when the participants were under the influence of music (1993). In the other two trials, the participants went through a relaxation process and sat in silence for 10 minutes; the scores were 2.95 and 3.56 points respectively lower (Rauscher, Shaw, & Ky, 1993). Some teachers have started using music to increase the focus and efficiency of students. Relaxing music is played to keep the students’ minds from wandering and, instead, concentrated on the lesson. The relaxing music causes one’s brainwave frequencies to alter, entering the alpha state. The alpha state has been found to be the state where the best connection to one’s subconscious is made (Fassbender, Richards, Bilgin, Thompson, & Heiden, 2012). Koenen’s and Restak’s (as cited in Fassbender et al., 2012) findings have both supported that music inhibits thought. Restak’s claim is based on a study conducted with surgeons as the participants. Due to differing parts of the brain being used for music and for physical tasks, the music doesn’t inhibit the task but keeps the other part of the brain occupied and, therefore, from becoming distracted (Fassbender et al., 2012). In another study, surgeons were asked to count backwards by various numbers under three different conditions and were monitored throughout their tasks. The different conditions were no music, music of personal preference, and experimenter-selected music. Each surgeon was individually tested and each surgeon’s blood pressure, pulse, timing, and accuracy were recorded. The results showed a significant difference among the three conditions and the areas being monitored. The surgeons’ blood pressures and pulses were at much higher levels when performing the tasks without music. The results of the tasks with the presence of music showed lower blood pressures and pulses but an increase in the speeds and accuracies of the surgeons. Of the two music conditions, the overall results of the surgeons were better when listening to music of their choice rather than the experimenter-selected music. The participants of the study are of a profession that undergoes much stress in the operating room; by listening to music of their choice, the effects of stress decrease and the quality of performances increase (Allen & Blascovich, 1994). The studies of Dr. Adrian C. North provide several benefits of music for employers and employees. As previously mentioned, music can affect one’s mood. In the workplace, putting the employees in a better mood will increase their productivity by improving how well they interact with their fellow employees. It has been proven that one’s mood and helpfulness are directly related (North & Hargreaves, 1999). Music has also been found to raise the employee morale, leading to a decrease in the number of absences (Furnham & Bradley, 1997; North & Hargreaves, 1999). The output per employee can also be increased in a work field involving repetitiveness. According to Johnson (2004), participants of his study (whose work was repetitive) matched the tempo of the music being played while working. Therefore, with the addition of music – causing a better mood, cooperation, and increased pace – the overall productivity and efficiency of the workforce can increase and, in turn, boost the company revenue. Music is a friend of labour for it lightens the task by refreshing the nerves and spirit of the worker – William Green ( quoted in Furnham & Bradley, 1997) Increased Memory Although music and its relationship to human memory are still being researched, scientists do know that music affects several parts of the brain (Weir & Nevins, 2010). Cognitive neuroscientist, Petr Janata, says, â€Å" It [music] calls back memories of a particular person or place, and you might all of a sudden see that person’s face in your mind’s eye† (Weir & Nevins, 2010, p. 12). According to John Sweller, one must relate what is being learned to something that is already known (2003). Studies have proven the word-for-word is much higher when heard with music than when heard without music (Wallace, 1994). Wallace also suggests the musical accompaniment is used as a retrieval device or as an aid in the way the words are stored. The belief is that the music accents the words being spoken by acting as a cue when determining the number of syllables in a word and words in a verse (Wallace, 1994). It has also been shown that some memories are solely dependent on music being the trigger to recall them (Balch & Lewis, 1996). In marketing and advertising, music plays a significant role on one’s memory. Most can probably identify the brand image, along with the melody, by simply reading, â€Å"five, five-dollar foot long† (Weir & Nevins, 2010) due to the capability of music that allows one to recall melody and image from the text read (and the contrary) (Wallace, 1994). Pertaining to memory, music can also serve as an aid in health services (Simmons-Stern, Budson, & Ally, 2010). According to a study by Simmons-Stern et al., patients with Alzheimer’s disease were able to recall more of the information they were given when it was sung rather than spoken. It is thought to be possible that these findings may aid in discovering a treatment for Alzheimer’s disease patients (Simmons-Stern et al., 2010). Conclusion There is no doubt music plays a role in everyone’s life in some way. The effects of music are nearly unavoidable due to the fact that music is incorporated into such a variety of activities and places and can cause differentiating feelings and results. Sad music can spread sadness (through emotional contagion) and infect the listener with that sadness, causing the listener’s mood to worsen. On the contrary, music is also able to make one feel happy (Davies, 2011). In the workplace, music is able to improve the mood of employees, motivate employees, and quicken the pace of the work being done (Furnham & Bradley, 1997). By playing upbeat music where the work to be done is monotonous, the workers are less irritated and fall in rhythm with the beat of the music. A workforce that has a higher rate of productivity can ultimately benefit the company by increasing the profits (North & Hargreaves, 1999). Music also accentuates words and increases the memorabilia of those words; this can be quite beneficial in advertisements (Weir & Nevins, 2010). Another benefit music offers, with regards to memory, is as a possible treatment for patients with Alzheimer’s disease (Simmons-Stern, Budson, & Ally, 2010). Regardless of being a form of nonverbal communication or where it may appear, music strongly affects human beings with its ample array of capabilities. References Allen, K. P., & Blascovich, J. P. (1994). Effects of Music on Cardiovascular Reactivity Among Surgeons. Journal of The American Medical Association, 272(11), 882-884. Balch, W. R., & Lewis, B. S. (1996). Music-Dependent Memory: The Roles of Tempo Change and Mood Mediation. Journal of Experimental Psychology: Learning, Memory, and Cognition, 22(6), 1354-1363. Davies, S. (2011). Infectious Music: Music-Listener Emotional Contagion. In A. Coplan, & P. Goldie, Empathy: Philosophical and Psychological Perspectives. New York: Oxford University Press. Dillman Carpentier, F. R. (2010). Innovating Radio News: Effects of Background Music Complexity on Processing and Enjoyment. Journal of Radio & Audio Media, 17(1), 63-81. Douglas Olsen, G. (1995). Creating the Contrast: The Influence of Silence and Background Music on Recall and Attribute Importance. Journal of Advertising, 59(4), 29-44. Fassbender, E., Richards, D., Bilgin, A., Thompson, W. F., & Heiden, W. (2012). The Effects of Music on Mem ory for Facts Learned in a Virtual Environment. Computers and Education, 58(1), 490-500. Furnham, A., & Bradley, A. (1997). Music While You Work: The Differential Distraction of Background Music on the Cognitive Test Performance of Introverts and Extraverts. Applied Cognitive Psychology, 11, 445-455. Hatfield, E., Cacioppo, J. T., & Rapson, R. L. (1993). Emotional Contagion. Current Directions in Psychological Sciences, 2(3), 96-99. Hunter, P. G., Schellenberg, E. G., & Schimmack, U. (2010). Feelings and Perceptions of Happiness and Sadness Induced by Music: Similarities, Differences, and Mixed Emotions. Psychology of Aesthetics, Creativity, and the Arts, 4(1), 47-56. Johnson, V. W. (2004). Effect of Musical Style on Spontaneous Exercise Performance. Journal of Cardiopulmonary Rehabilitation, 24, 357. Kellaris, J. J., Cox, A. D., & Cox, D. (1993, October). The Effect of Background Music on Ad Processing: A Contingency Explanation. Journal of Marketing, 57, 114-125. Knobloch, S. (200 3, June). Mood Adjustment via Mass Communication. Journal of Communication, 53(2), 233-250. North, A. C., & Hargreaves, D. J. (1999). Music and Driving Game Performance. Scandinavian Journal of Psychology, 40, 285-292. North, A. C., & Hargreaves, D. J. (1999). Musical Tempo, Productivity, and Morale. Unpublished Manuscript. Rauscher, F. H., Shaw, G. L., & Ky, K. N. (1993). Music and Spatial Task Performance. Nature, 365, 611. Simmons-Stern, N. R., Budson, A. E., & Ally, B. A. (2010). Music as a Memory Enhancer in Patients with Alzheimer’s Disease. Neuropsychologia, 48, 3164-3167. Sweller, J. (2003). Evolution of Human Cognitive Architecture. San Diego: Academic Press. Troester, R., & Mester, C. (2007). Chapter 7: Nonverbal Civility. In Civility in Business & Professional Communication (pp. 87-105). Peter Lang Publishing, Inc. Wallace, W. T. (1994). Memory for Music: Effect of Melody on Recall of Text. Jornal of Experimental Psychology: Learning, Memory, and Cognition, 20(6), 1471-1485. Weir, K., & Nevins, D. (2010). Music and Your Mind. Current Health Kids, 34(1), p. 10.

Ford Business Environment Essay

Ford Motor Company is one of the greatest automobile manufacturers of all time. They started under Henry Ford in Detroit, Michigan. Ford had a skill for craftsmanship when he built an experimental car in 1896. It was a twin cylinder engine with potential of 20 mph. In 1899 he left his job in order to organize the Detroit Automobile Company. Ford’s first production was in 1903, the Model A, with an under the floor engine selling for $850. In the first season it sold 1,708 cars. After World War II production slowed down until the entrance of the 1949 line. At this time power units were new along with the automatic transmission in 1950. Great automobiles were manufactured in the coming years. The sporty Ford Thunderbird was introduced with 5.1 litres and capabilities of 113 mph. In 1958 it became a convertible with five seats and a strengthened structure. Major restyling occurred in the late 1950’s with such automobiles as the Falcon, a compact car, with the help of General Motors and Chrysler. During the 1960’s competition increased and Ford had to become innovative in order to remain one of the top manufacturers. They put their minds together to create the Ford Mustang in 1964, a compact semi GT with four seats, at a price of $2480. The automobile had a 4.7 litre V8 engine with speeds exceeding 110 mph. The car was a great success and remained so until the present day selling over 500,000 in the first year and a half on the market. During the coming years Ford realized its potential. They have created some great cars including the Thunderbird, Model T, Fairlaine, Galaxie, Falcon, and Mustang. They have also increased their production well into the 1980’s and further with the offerings of four wheel drive pickup trucks and all terrain vehicles such as the Bronco, Jeep, F series, and Ranger. They became increasingly aware of needs for change such as colors, convertibles, hardtops, and number of doors. With increased production, innovative styles, low prices, and customer satisfaction Ford Motor Company has become a worldwide leader in the manufacturing of automobiles.

Genetically modified organism Essay

A genetically modified organism (GMO) is an organism which been using genetic engineering techniques, and Monsanto is a publicly agricultural biotechnology company. Monsanto has a huge influence on GMO products. Unfortunately, Monsanto is not a great company because they produce harmful products and lie to their customers. Absolutely, Monsanto didn’t do the illegal things, but they didn’t obey the ethics. As seen in the video, I would like to discuss Contemporary Consequentialism which depend on justice, Kantian Ethics which as a form of deontological ethics and Social Contract Theory which depend on law to discuss Monsanto’s case. GMO products sounds like good for our health and economy, but some companies like Monsanto don’t do well. Contemporary Consequentialism Contemporary consequentialism is the class of normative ethical theories which justice takes an important role. As its name suggests, Consequentialism is the view depend only on consequences. Justice contains distributive justice and retributive justice (Driver P61). Justice concern the distribution of benefits is called distributive justice, such as taxation and health care. Justice concern the distribution of rewards and punishments is called retributive justice, such as good citizen’s awards and prison terms. The theory â€Å"determining whether or not an action is right are the consequences produced by that action† (Driver, 2007, p. 40) did not lead to positive consequences for the Monsanto company. The Food and Drug Administration (FDA) also lied about their founding in 1992. Since 1992, 37 people died and thousands more were seriously ill after eating one of the GMO foods made by Monsanto. This is not only ethic issue, but also is illegal. Monsanto’s character was selfish and didn’t make the world a better place (Hinman, 2002). Monsanto should be punished by justice. These GMO foods are killing people by the tens of thousands and The FDA doesn’t have any responds. I think FDA is the biggest travesty in the U. S. They’re turning a blind eye to their patient’s misery. Kantian Ethics Kantian ethics is a deontological ethical theory which proposed by Immanuel Kant. He said â€Å"A good will is good not because of what it affects or accomplishes, nor because of its fitness to attain some proposed end; it’s good only though it’s willing† (Driver, P80). According to the video we know the world according to Monsanto. It’s a very dangerous phenomenon. They want the public to believe they commit supererogatory acts. We are present several scenarios where Monsanto’s influence on FDA and other regulatory agencies has helped them to continue their un-ethical business practices. Hinman said â€Å"what is fair for one should be fair for all. † Monsanto doesn’t care other things just want to get maximum profit with all the possible methods. This is all about money. More money is selling GMO foods to other countries that are willing to pay large amounts of money. Maybe local and organic foods are healthy but there is no market for them. Monsanto make a decision which is opposite to Kantian ethics. Monsanto needs to know we should to keep promises even when we don’t want to do. As we seen in the videos, we know no matter the starting point is moral or Kantian ethics, Monsanto and its subsidiaries made some wrong decisions. Social Contract Theory Social contract theory is the view that person’s moral. Social contract theory is rightly associated with modern moral and it is also a theory or model. Thomas Hobbs said: â€Å"where there is no common power there is no law, where no law, no Injustice (Driver, P102). † He believed that human beings were motivated by self-interest. This document which Monsanto have claims that it has â€Å"evolved from long-standing commitments to safety, environmental protection, customer service, first-class research, and product stewardship† (Robin, 2008). Monsanto’s document is total lie. Farmers also need to sign an agreement when they want to grow the GMO food from Monsanto. Monsanto does believe that they are ethically right in suing a small farmer in order to preserve the balance of the farming community as a whole. Monsanto is using everyone to monopolize food and in the end with the ultimate power over everyone. I think I don’t any great idea to solve this big problem. According to the video, I think just hope Monsanto doesn’t decide to grow marijuana. They can’t mass produce organic foods any better than they can keep Wall Street on track. We know the products which Monsanto produced should not exist. These products can’t help us to make a better world. According to this theory we know first we must be guarantees that people will not harm each other, and people must be able to rely on the other to keep their agreements. Absolutely, Monsanto doesn’t obey the theory. Conclusion Through the discussion about Contemporary Consequentialism, Kantian Ethics and Social Contract Theory, We know Monsanto didn’t make a good decision between money and moral, and the FDA also help Monsanto to lie to their people. These harmful products and illegal documents must be stopped by government. Sometimes we can find the problems, but they are difficult to solve. GMO products are an awesome invention, and I think it can change our life. People are wrong, Monsanto is wrong. Monsanto cannot find an equilibrium point between ethics and business, or we can say money and moral. Many people and company were destroyed by the profit. We need to find a great equilibrium point and it will help us to work better and will not lose ourselves. Reference Hinman, L Ph. D. (2002) Basic moral orientations overview. Power Point, Univerity of San Diego, San Diego, CA Driver, J. (2007). God and Human Nature. Ethics: The Fundamentals (pp. 22-39). Malden, MA: Blackwell. Weston, A. (2007). Creative problem-solving in ethics. New York, NY: Oxford University Press. http://www. iep. utm. edu/soc-cont/.

Valueable’ Contribution Required from the Youth to Shape the Future of the Country

‘Valueable’ contribution required from the youth to shape the future of the country Introduction: The destiny of a nation is vested with the youngsters. These are the people if guided correctly; they can modify the course of the world. They have the might of extensive thinking, hard struggle, innovation and advancement. The youth are ready to adapt changes because they are young they are in search of truth, they are open to different ideas contrary to the people who are mature and old. These youths are the pioneers of socio-cultural, political and economic reform. They are the crucial segments of our nation’s development.Today the current population of India stands at 1. 2 billion of which around 600 million people are younger than 25, and nearly 70 percent is under 40. At a time when much of the developed world and China have aging populations, an unprecedented demographic condition in the history of modern India, and in absolute numbers it is unprecedented anywh ere in the world. According to a recent IMF report India’s demographic dividend alone could contribute two percentage points to its annual G. D. P. growth for the next two decades, if the country adopts the right policies.A 2010 Goldman Sachs paper projected that India’s industry would need to create nearly 40 million jobs by the end of this decade to absorb this huge increase in the labor force. The demographic dividend of India will witness a surge in the labor force with the right age structure, higher productivity due to urbanization, a low ratio of dependent people and an increased number of women joining the work force. The paper further states that aided by the demographic dividend, India could clock economic growth of 7 to 9 percent until 2030, possibly wiping out absolute poverty as we know it today, though the poverty line would then be eadjusted. In yet another study it was indicated that India will have 12 percent of the world’s college graduates by 2020, more than the United States, and second only to China, which will have a staggering 29 percent share. These graduates, their innovations and their patents will be the main drivers of the knowledge economy. In the wake of the rising new revolution in cities today, social media saw creating a new phenomenon the rise of the virtually connected Indian youth which is likely to redraw the terms of engagement between the state and its urban population.Young people are at the forefront of the technology revolution, which is the driving force behind the global emergence and evolution of the information- and knowledge-based society. According to a report by SemioCast, a Paris-based research firm, said that India had around 18 million Twitter accounts, placing it sixth among the biggest Twitter nations. While internet penetration in India is just 11% three times lower than the global average around 137 million users make the country third biggest in terms of web-connected citizens. Most of these users are urban and young.A Comscore report says 75% of web users here are under-35. A Pew Research study this December established that nearly 45% of Indian web users, most of them from urban areas, connect on social media to discuss politics. The numbers are backed by GlobalWebIndex, which noted in a September report that India is the third most socially active country with around 78 points. The past decade has seen a growing acceptance of the importance of youth participation in decision-making, and successful efforts to engage young people in the political process have led to improved policy formulation, adoption, implementation and evaluation.Participation strengthens young people's commitment to and understanding of the concepts of human rights and democracy. The traditional view that â€Å"youth are the future† fails to take into account that young people are very active contributors to their societies today. While involving young people in the decisions that affect society is beneficial from both a policymaking and a youth development perspective, it is not always effectively practised.There are a multiple reports that suggest – India’s youthful population can be viewed as a double-edged sword – capable of bringing great benefit to the country in the decades ahead, but with extensive demands that, under current economic conditions, the country looks unable to fulfill. Projections like this are dependent on several internal conditions – in India’s case, that means changing its archaic land and labor laws, creating better trade opportunities and making huge investments in education and skills training. The state of the global economy will be a key external variable.

Applying Critical Thinking to Decidin on Return to School for Essay

Applying Critical Thinking Skills to Make a Decision on Return to School for Graduate Study - Essay Example The primary focus in making a career decision pivots around an individual's internal goals, needs, and the pursuit of satisfaction. Vocational psychologists have advanced different theories to explain the process by which an individual makes a career choice. These range from a person-environment fit (Holland, 1997), to a person's current self-concept (Savickas, 2002). Many people like me, after working in the "real-world," develop a strong interest in a new field, and therefore, make a decision to return to a graduate school. In my case, it's a renewed interest in the field of psychology; coupled with a strong passion to seek a second career in academia, which compelled me to invest in a master's degree of choice. Incidentally, my first career in the army was more of a circumstantial dictate. Having been raised in a single-parent family, and the oldest of the siblings, I had decided to drop out of college in 1987, for want of a secured career to support my family. Although the penchant to study psychology remained active and potent, the immediate external factors affecting the family, forced me to shift my priorities. Revisiting academics remained a plausible option for the future. I also understand that returning to a graduate school is a huge investment, both in time and finance. Having already completed my Master's degree in Education and Instruction in 2008, from the University of Phoenix, I had a clear notion about the academic environs there, and the expectations from me. I also had a fair idea of the program on psychology being offered there, and the great credentials of professors and support staff in the university. Another aspect of my decision to pursue a master's program stems from a perceived increase in the earning capacity, and professional growth, for a master's degree holder. According to the U.S. Census Bureau ('The Chicago Flame', 2005), a person with a master's degree can earn around $500,000 more over their lifetime, than a person with a bachelor's degree, and the earnings increase by about $1,000,000 for each additional degree. I also strongly believe one must have fun - for life indeed, is one short burst. One way of achieving this is to discover one's niche area and drive one's career passionately and effectively, enjoying every moment of it. My return to the graduate school ensures this, and packs my future with a myriad of possibilities that would make me feel satisfied, and have "friends for life."Â  

The right of abode in Hong Kong Essay Example | Topics and Well Written Essays - 1250 words

The right of abode in Hong Kong - Essay Example The government ought to review the population policies, with picky references to mainland mothers birthing in Hong Kong city. Many lawmakers would say that these babies born here not only strain obstetric services for local parents, but also put pressures on healthcare, education, welfare, and housing services in the city. The government should consider responding that the question of children born of parents of both non-Hong Kong lasting residents can be viewed positively as they may turn into new blood of the aging population. The government should review the population policies suiting for long-term growth. The government should question if children mothered by nonlocal parents could actually relieve the aging population question. Again the Hong Kong SAR government should strive for the authorities to vet the daily ration of 150 individual-entry permit hopefuls. The government should take a look back to the chief secretary-led direction-finding committee for not making an announcement of any population policy reviews, leaving this population policy to fail to keep up to the current state. Interpretation of the Basic Law The government needs to note that the local population could increase by about 90,000 every year (with 40,000 of these children born of nonlocal parents). It should be worried the situation might be out of control and therefore need to seek for an interpretation of the applicable Basic Law provisions on residence rights of such category of children. Conversely, the Special Administrative Region (SAR Government) lacks continuing plans in its allocation and governance of finances, resulting in makeshift policies (Siu and Ku, 2008). Citizens believe the final way

Russian Independence in and how it relates to Edmund Burke's Theory Term Paper

Russian Independence in and how it relates to Edmund Burke's Theory - Term Paper Example (Bova, 2003, pg 9) Overview of Russian history In the period between 1970s and early 1980s, Russia was a calm nation that maintained the status quo. The president at that time, Leonid Brezhnev, was widely regarded as an incompetent leader, who kept a cabinet full of old, tired individuals who were not highly charged nor inspired. Moreover, the military kept away from political matters and there were not even the slightest sense of unrest among the population. However, this state had a negative impact on Russia’s economy at the time and she started falling behind economically as compared to other nations such as the United States, Japan Europe and China (Hough 61). The turn of events that eventually led to the revolution after the 1989 elections have the symptoms like the ones held by Edward Burke in his theory of modern revolution. This paper, therefore seeks to argue the events that led to the Russian coup de tat and to provide evidence whether they conformed or disagreed to the theory proposed by Burke. An overview of Edmund Burke’s Theory of Modern Revolution Burke started to have thoughtful insights into political matters such as the French revolution as early as 1787-8. He accurately predicted that the revolution will be a total catastrophe. He attributed it mostly to philosophies that had created a rift between divine will the general human population. Burke had two insights concerning modern revolution in France. One, he believed that the French still had the aspects of the ancient constitution and he gave an example of the ancient constitution of England. He believed that after the constitutions reforms, there was great possibility of adopting a good constitutional progress that would be peaceful. He believed that there was no need for any inhuman acts that would bring down prominent leaders that ruled the land. He never believed or advocated for the revolution way of dealing with political matters. These revolution issues lead to Burke wa nting to get more insights into it. It leads many people to know Burke as the inciter of conservativeness during the century. He argued that revolution would be the last solution in resolving the catastrophes that entangled any government. He viewed revolutions as a past gone philosophy, which easily destroyed the morality of the society, and in fact it broke the social ties the society enjoyed. Revolution, according to Burke, is a process that undermined the essence of civilization. He looked at the revolution approach as the destructor of the normal orders and positional powers. Authority was undermined by revolution also. He viewed that those who did not respect the law, and those that used violence to enforce their ideas, were the main cause of revolution, which had the basis of destruction and harmful intentions. (Burke & Clark, 2001, pg 69) Burke’s theory did not analyze what revolution was all about, but focused on the originality of the revolution, the violence and th e religious implications it caused to the society, the sudden collapse of the government, and the results all these actions lead to. Burke therefore had an outstanding opinion that was greatly respected in the nineteenth century. His support for the older reign in France was the main pointer to how he greatly opposed revolution. He

A femnist Analysis of an Item of Popular culture Research Paper

A femnist Analysis of an Item of Popular culture - Research Paper Example Through the ages, continuous evolvement has resulted in popular culture being remembered by era which witnessed its boom. Popular culture (sometimes also referred to as pop culture) can not only be distinguished by timeline, but also through areas/regions. Feminism is defined as â€Å"the theory of political, economic, and social equality of the sexes† (Merriam Webster). As opposed to popular belief that Feminism calls for feminine dominance in the society, its actual motive is to establish equality between the genders by equal representation of women in all walks of life. Its history can be dated back to 1895 when this word was first coined and used; however, equal rights propaganda had been in effect long before then. Women have been discriminated against since time unknown due to baseless assumptions formulated by the male-dominating society representatives. Similar to other minorities like African-Americans, women’s rights had been greatly limited, often unjustly ta ilored short. Soon, this injustice came to light, followed by the â€Å"feminism† revolutionary protests and propagandas. However, to fulfill the purpose of this paper, I will be elaborating on a â€Å"Feminist Analysis of an Item of Popular Culture† hereafter. The item I have chosen is a movie released in the year 2000, with a subsequent edition in the year 2003. Rumors have it that another edition in the series will be released in 2011. The name of the movie is â€Å"Charlie’s Angels (2000)† and â€Å"Charlie’s Angels: Full Throttle (2003)† starring Cameron Diaz, Drew Barrymore, and Lucy Liu as central characters around which the story revolves. This film is based on a television series with the same name which had complete five seasons and 110 episodes from September 1976 to June 1981. Unsuccessful attempts were made to revive the television series since 1981, ultimately resulting in the formation of a successful box office hit movie in 2 000. Charlie’s Angels – both movies – depict the three central feminine characters as private investigation agents. The investigation agency for which the â€Å"Angels† work is run by a multimillionaire named â€Å"Charlie†, a man who is never focused on screen, and who conveys instructions to his agents through a speaker phone in his office, leaving them to work on their projects by themselves – somewhat unsupervised. The three heroines are distinctively bold and beautiful, extremely talented, tough and skilled, fussing about their exterior beauty while at the same time fighting crimes and criminals with manly valor and tactics. The first movie shows the â€Å"Angels† (as Charlie had named them) in pursuit of a software genius who had developed a unique voice recognition system through which the location of any person could be found. Unfortunately this genius is kidnapped, which the story later reveals was self-inflicted. In collabor ation with a communications satellite company and an aide, this genius aims to use his recently developed technology to locate and kill the multimillionaire and the Angels’ Boss – Charlie – as he believes Charlie to be the murderer of his father. The chase that follows shows Charlie being saved from the fatal attack by inches through the Angels’ extensive efforts and immense technological know-how. Even though Charlie’s physical existence was mere inches from exposure, he manages to make a quick run into oblivion, maintaining his unknown and unfocussed identity in front of the Angels and the audiences. The second movie has a similar thriller storyline. It shows the Angels in

Motor Cycle Essay Example | Topics and Well Written Essays - 1500 words

Motor Cycle - Essay Example Provide a rationale for the response. A project organization is a formation that allows the management and execution of project tasks. Its primary motive is to create a setting that promotes communications amongst the group participants with a minimal amount of disorder, conflict and overlap. One of the significant results of project management is the type of managerial structure that will be applied for the project. Every project has its exclusive features and the framework of a managerial outline must deem the organizational background, the project attributes in which it will function, and the range of power and control the project manager is delegated with. A project framework can take on a variety of types with every type having its own benefits and limitations. One of the key purposes of the structure is to lessen uncertainty and perplexity that characteristically takes place at the project commencement stage. The type of project organization explains the relationships amongst a ssociates of the project team and the link with the outside ambience. The structure exhibits the ability through the way of a graphical diagram referred to as an organization chart (PROJECT MANAGEMENT FOR DEVELOPMENT ORGANIZATIONS, 2007). For the present scenario a suitable project organization should be developed for manufacturing larger touring class motor cycles.... In this type of structure the project manager exerts total control over the essential resources and the project tasks necessary to attain the aims from within the parent management or from staying away from it, subject to the quality, budget and scope restraints recognized within the process involved in the completion of the project. For manufacturing larger touring class motor cycles it would be appropriate to choose the project based structure since a project manager is involved in this specific structure who would handle the organization’s new project of manufacturing large touring class motorcycles. The recommended steps for the organization are- Surveying the market for getting the response of the customers regarding the large touring class motorcycles. This will help the firm to acquire important information about the customer’s choice and competitor’s product. Considering all other environmental forces like political, economic, social, cultural, legal and technological factors and their effects on the product. Implementing the feedback collected from the market in efficiently developing a sample product. Marketing a few sample products to find out its level of acceptability. Finally setting up the product development framework. 2. Recommend one (1) strategy to the senior executives that the organization might use to balance short- and long-term needs. Specify the crucial resources that you would need as a project manager to run the existing business interests at the same time that the business changes to the production of touring class motorcycles. A strategy suitable for the senior executives which can be implemented by the firm to strike a balance between the short and long term requirements is the application of

How Changes in Technology Can Affect Service Organizations and Their Essay

How Changes in Technology Can Affect Service Organizations and Their Customers - Essay Example In the modern era of technology it often turns out, that an organization that manages its computer data base the most efficient way is the leading one in high quality customer service. Technology introduces both major problems and major opportunities. In general, technology can be broadly defined as a kind of system of knowledge-based activities employed in the conversion of an input into a useful output. (D'Souza, 1995) The influence of technology on service positioning, service design, service delivery and quality, customer satisfaction can hardly be overestimated. The very essence of service provision type of business results in significant influence of high-tech environment on both quality of service provided and level of customer satisfaction. Services are produced and consumed simultaneously; therefore, customers often personally contact the provider of the service, thus opening an opportunity for an inter-personal relationship. (Lovelock, 2001) Going even further then this, service industry involves multiple service encounters over a period of time, thus require an ongoing relationship with the consumer (auto repair) or an ongoing membership (banking, insurance systems). (Lovelock, 2001) Excellence in service delivery is largely dependent on interpersonal relationships with customer either on a short-term or on a long-term basis, whereas in recent years many processes that used to be manual now are mechanized. This shifts the dependence of customer satisfaction and service quality on workforce quality to the dependence on quality of techn ology management. All five dimensions of service quality outlined in a journal article by Subhash C. Kundu and Jay A. Vora (2004): reliability, responsiveness, assurance, empathy, and tangibles are directly correlated with technology management.The quality improvement movement that has been so popular within the last few years is mainly driven by technological innovations. Over years technology began to outweigh all other factors that traditionally have been major constitutes of service quality. Eventually the result might be that a service company, that is able to adjust to technological innovations and successfully implement them in service provision, will be the leading in the industry. It is stated far and wide, that the corporate success in the 21st century will largely depend on a company's ability to leverage feedback and to establish an ongoing dialogue with the consumer as a consequence. Technology will provide a basis for enduring customer relations that will be based on t rust and commitment. (Rosello, 1997) Lovelock (2001) introduced the idea of the four quadrants of service types three of which emphasize the relationship with the individual when delivering a service: services directed at people's bodies, physical possessions, and intangible assets. The final quadrant, quadrant 3, represents services directed at people's minds (education, radio, television) and in this case most of the times relationship is often with the organization instead of a usual individualistic approach. Technological innovation by bringing in new channels of product delivery makes this idea questionable. (Prescott, 2003) It should be emphasized, that the categorizing offered by Lovelock is actually much more complex. In

Critically analyse the factors (including Talent Identification and Essay

Critically analyse the factors (including Talent Identification and Development) that have been responsible for sporting excellence and the radical turnaround in team GBs Olympic success - Essay Example There has been a corresponding improvement in number and value of medals received by the team as well over the last 15 years. According to (Green and Oakley 2001a), team GB participates in all games arranging from athletics, cycling, boxing, badminton, diving, golf, hockey among others. There is a good team planning and management in team GB. This is achieved through proper identification, confirmation ad development of talents in members of the various teams. In talent identification, players go through proper screening. This is done by their various team coaches with the aim of identifying the specific talents for each of their team members (Bompa 1985). In order to achieve this, the coaches apply various talent identification methods especially scientific and natural methods. According to Balyi (2002), the use of scientific selection method which is based on talent level and physical attributes reduces the time required for the player to attain high level performance. The purpose of talent identification is to ensure that team members are appropriately placed in the type of race they will perform excellently as in the case of athletes or game position for example in football. For games that require either singles or double for example badminton, the coach will know which player will play excellently in singles. After the talent has been identified, the coach has to confirm it again. This involves extended assessment of the identified talent so as to verify the talent characteristics. It also includes the talent’s trainability, coachability and adaptability to an environment of high performance. This gives the individual a chance to get a deeper understanding of high performance sport. What follows talent confirmation is talent development. In this stage, players are maintained in a specialized environment that will facilitate their progress

University Admission Process in Chile Essay Example for Free

University Admission Process in Chile Essay Learning implies having had access to it, counting with quality books and teachers and being in an enviroment where culture is important. Therefore, what PSU does is to prevent poor students -who have abilities but did not have acces to knowledge-, from developping a professional course of high standards. In addition, PSU does not accomplish its main task, which is selecting the more qualified students to go to traditional universities. Because it does not messures abilities, nor skills. Just training. The ones who are good at memorizing and trained themselves correctly can have a high score. There are schools (normally private schools) that dedicate exclusive time to prepare their students for this exam, leaving behind other important subjects. This situation leads us to a third negative characteristic of our university admission process. In Chile exists the business of something similar to pre-colleges. Here, the ones who can afford these classes are taught the mechanism of PSU. And in concequence, they are the more prepared to take the exam than the ones who were not able to pay for extra lessons. ALTERNATIVE ADMISSION PROCESSES. One of the main achievements of last year’s strike in our university was the posibility of having an alternative admission process, apart from PSU. Senior year students from schools with low budget can be matriculated at University of Concepcion with only de minimum PSU score this university requires (475 or 500) and having had at least a 5 in their high school grades average. There is a quota of 56 students in 49 courses. Medicine, Law, Astronomy, Sociology, Psicology, History Teaching, among others. Another admission process in Chile is the pre-college system. It is found in several universities in the country. (de Santiago, Cardenal Silva Henriquez, Alberto Hurtado, Tecnologica Metropolitana, Metropolitana de Ciencias de la Educacion y Catolica del Norte) In University of Santiago, this programme started in 2007 with the support of UNESCO (united nacions. Educational, scientific and cultural organization). This system allowes students with the best grade averages of low budget schools, be matriculated at this university. No PSU score required. After selecting the students, they take classes of Spanish, Maths and Cultural Management for five months. If the sudents attend all lessons, they get matriculated in college at the University of Santiago with a full scholarship. And afterwards, they are able to study a professional course at this university. CONCLUSION As we said before, our current university admission process helps to increase our social differences and discriminates students from low economic stratums. Thus, we realised the solutions we suggest will be useless unless there is a deep structural change in our educational system, and if we look further, a change in our society. However, we hope these alternatives get massively increased in the near future. This way, the university access will be improved for the ones who really want to study regardless of their economic condition. So what we -common citizens students and teachers- must do, is get informed and communicate others about the problems that bother us. And take advantage of oportunities like last years strike to accomplish our aims and demands.